The phrase denotes shops, primarily on-line, that share similarities with the fast-fashion retailer Nasty Gal. These institutions typically function fashionable, reasonably priced clothes geared toward a younger, fashion-conscious demographic. As an illustration, retailers with a give attention to edgy, modern designs and aggressive advertising methods could possibly be described by this phrase.
The importance of figuring out these different sources stems from a number of components. It permits customers to broaden their buying choices, uncover numerous types, and probably discover higher pricing or improved customer support. Traditionally, understanding the panorama of comparable retailers has been useful in adapting to altering trend tendencies and market calls for.
